Some time ago it was common to think that candidates would accept a job proposal simply by offering a competitive salary, but today’s reality is far from what was previously thought, now human talent selects the company in which they want to work not only because of the salary or type of work you are going to do, but based on the company’s reputation.

This is why brand management becomes a primary strategy, not only to attract the best talent but also in order to be able to maintain employees. But what is needed to manage your image? We know how to strengthen employer brand and we can accompany companies in their strategy of attraction, choice and Loyalty of the Best Talent.